In which phase do decision-makers prioritize automation ideas?

The phase in which decision-makers prioritize automation ideas is the Qualification phase. During this stage, the focus is on evaluating the ideas generated in the Idea phase to determine which ones have the most potential for successful implementation and return on investment.

In the Qualification phase, various criteria are typically considered, such as the feasibility of the automation, alignment with business goals, expected resource requirements, and overall impact on operations. This prioritization process is essential, as it helps ensure that resources are allocated effectively to ideas that will bring the most value to the organization.

By contrast, the Assessment phase involves analyzing broader organizational needs and identifying opportunities for improvement, while the Implementation phase is where the selected automation solutions are actually developed and deployed. The Idea phase is focused on brainstorming and generating potential automation concepts, rather than assessing and prioritizing them.